Wednesday, April 19, 2017

#foodhype - Exploding Lava Cookie, Creamery

Recently there is a influx of short “buzzfeed” style 1 minute videos which introduces new food hype and places, and it was adopted by local bloggers and platforms such as ladyironchef and etc and i have to say i really enjoy watching these snippets and i tend to save the links of those really interesting ones for “future reference”. LOL

Recently i came across this video on Facebook:

The video made me want to head down and try it! I On a side note, i feel like i have seen/ heard about this lava cookie somewhere sometime last year but i can’t remember where it is. Anyway, last weekend my friends and i was at town deciding where to have dinner/ dessert and we decided to make a trip down to Creamery to try this lava cookie hype!   photo IMG_3667.jpg
139 Tyrwhitt Road #01-03, 207557 - Nearest MRT: Lavender

I’m not sure if they just opened, relocate or have been there for the longest time but apparently the FaceBook video that went viral brought in the crowd (thanks to the power of social media) I overheard the uncles from the convenient store beside asking each other what happen to Creamery and why the sudden influx of customers, LOL #mystery

The outlet was a little small and could only accommodate about 5 tables, definitely not enough to cater for the sudden hype. I had to wait about 25 mins for a table and i overheard the staff telling the people who came later that they have to wait up to an hour or so for a table. (One reason is that the cookies are baked upon order and we were told it takes about 15 to 20 mins to bake…) I also felt that they were not ready to handle the crowd as they seem rather shorthanded as well. Perhaps they didn’t expect the video to go viral? LOL Suggestion: maybe more tables outside as well?
 photo IMG_3665.jpg
With that aside, the menu offers 5 cookie sets and each comes with a scoop of ice cream. Once the cookie are baked, the staff will bring the little hot pan to your table and drop a scoop of ice cream of your choice on the cookie to create the “overflowing lava” effect. I was actually quite amused by how almost everyone started whipping their phone when the food arrives at their table and requesting the staff to pose for their photos or to drop the ice cream on their cue (mostly for instagram boomerang, lol) I just had to ask the staff if they get these requests a lot and the answer was yes, but only recently after the FB video went viral. A couple of cookie sets were not available that day so we ordered:
 photo IMG_3671.jpg 
“Choc a lot” with a scoop of Piko Piko (Coffee Tiramisu) 
 photo IMG_3677.jpg
“Monster Matcha” with a scoop of Berry Cheese Cake 

Other than these 2 ice cream flavours, they also have other interesting flavours such as the Super Baby Milk Power (which really taste like baby powder) and Thai milk tea. I would say the combination of hot (being the “lava” and cold (ice cream) was quite matching and the warm cookie tasted really good! For less than $10 a set, i would consider it affordable. To conclude, i would say this is just another food hype in SG. One of those dessert place you try once and probably won’t return again unless you are near the area.

Update 1: I just read that Creamery originated in Bangkok and they already have outlets in JB and Bangkok as well! Wait. If they have been around for the longest time, how is it that they only went viral in SG like recently???

Update 2: The place was really crowded that night i went because it was a weekend. Typically weekday (especially in the afternoon) there is minimal crowd so that’s probably the best time to head down if you want to try their cookie sets.

Creamery Boutique
#01-03, 139 Tyrwhitt Road, Singapore 207557

Opening Hours: 11am – 10pm
Closed on Thursdays.